小聊设计思想的迈入。Design Thinking 概览。

店铺半年会后无处都以讲话计划思想,各处都在拼搏。我们领导人还是生跟得达潮流的嘛。因在哈佛商贸评论和福布斯的报导后“设计思想”在买卖中叫大规模关注及实施起来。前几乎年美国一流商学院就以筹划思想(design
thinking)纳入课程体系,斯坦福大学确立D.School等。在John
Maeda《科技中之设计》年报告,很多良庄与独角兽的祖师爷或高层里还有设计师在内部,像IBM和麦肯锡前段时间宣布了那个最为尖端职业被针对设计师的任。从04年及2016年有超过50家显赫规划企业于买断,其中15,16年发生26寒。可见设计以买卖的注重,及企划思想的炎热。虽然大火,可能过多口看他如VR、大数额、共享自行车等正起来的。实际上,“设计思想”(实际也是计划)做吧平种植方式已走过了一样截非缺少的上扬历史了。何不歇一下,了解一下前身和近况也。做扫尾桌面研究后就花费了点时间整治了该文,把于工业时代到如今影响设计思想的人士做只稍介绍,因事关内容其实是极其多矣,被放上来的,纯粹是圈怎么着人耳熟能详,哪些人记录的详尽些,不对的地方要指正,感谢伟大之互联网,感谢呢计划思想付诸实践的“先烈”们。

作者:Thomas Lockwood, University of Westminster PhD, Integrated design
Management.

1960面前 包豪斯的设计思想,人文和浪费,国际现代主义和大众文化

更工业革命,大萧条和二战后的工业规划。 兼顾效率生产与美学为主的时代。

Design Thinking 概览

设计思想本质上是因用户为着力,强调考察,协作,快速学习,视觉化点子,快速概念原型,兼商业分析,最终影响创新以及买卖策略的更新过程。他的目的是管顾客,设计师和商业人士构成到成品、服务或者商业的规划过程及。它是纪念像未来状态与拿活,服务以及感受带至市场上之工具。设计思想术语上来拘禁像是应用设计师的机灵与办法解决问题,不管问题是怎么样的。它不能够替代专业设计师或措施及手艺设计,但其是启示创新之平等种方式。

规划思想的几只举足轻重条件:

1.基让现场调研深入了解消费者

2.同用户与复合型团队一起协作,寻找突破性创新、显著提升和多新价值达到

3.经视觉化,亲手体验和快速原型来加快学习,快速获得用户举报。目标是经过快捷多次底败诉来获得更新。

4.原型化,可以是概念草图,粗糙的情理模块,或故事角色板,或平等组场景故事等

5.相进行买卖分析,是雅重要之一点。

彼得·贝伦斯(Peter Behrens)

彼得·贝伦斯,德国建筑师,工业规划的先辈,第一各项当代艺术设计师,是一代人的王牌,包括无与伦比闻名的现代主义建筑师
密斯·范德罗(坚持”少就凡大半“的构哲学),勒·柯布西耶(功能主义之大),瓦尔特·格罗皮乌斯(包豪斯创办人),这三总人口且以外的工作室为他干活了。他是第一独尝试综合工艺和技艺整合的设计师。

Design Thinking / Design management / Design Leadership / Design strategy 的区别

笔者的理念是,
设计思想是一律栽助发现非显性的需要还是会,帮助创建新的缓解方案的章程。设计管理偏重于保管暨首长设计团队,过程与计划产出物(产品、服务、沟通、环境与互相)。设计负责人跟设计策略更多考虑的凡规划思想与规划管理的效率以及出现物上。

包豪斯:全新设计策略的教导

1919年格罗皮乌斯以德国创办包豪斯,是首先所用贝伦斯的想法应用至高等教学中。密斯是终极一届校长。1930年在纳粹的下压力下关闭,学校的设计师们还搬为美国,二战后包豪斯的统筹哲学(平衡艺术、科学、技术、批量生产)引领美国底计划性思想,随着这些人口在美国各处落脚,设计之沉思运动吧在全美各地放。

规划思想在买卖、品牌,服务计划,客户体验及

履新使得商业的歧异,设计让创新。

而是咱的题材既远超越了商贸问题,像MIT和哈佛以缓解之题材已经是系层面的题目,像咱的食供给体系,儿童肥胖,急救健康等,作为一个设计师和规划思考者,有这么的会去解决这样的问题是何等的欣,通过协调能够影响与反社会问题。

设计协作和咨询在美国腾飞起步

1920-1930里边和包豪斯同有震慑之美国工业以及图设计师,像 Harley Earl,
Henry Dreyfuss, Walter Dorwin Teague, and Donald
Desky(都是当美国生的),这些设计师将设计协作和咨询用在实践上,与包豪斯的教导同影响在美国的图像和工业规划。

  • 哈利·厄尔 Harley
    Earl
    ,首号在统筹汽车上运市场细分策略的设计师

    Chevrolet Corvette

  • 雷蒙德·洛威 Raymond
    Loewy
    ,设计咨询升级现有技术产品
    每当未转移任何技术下,通过结合美学、材料、制造大大改变特别年代丑陋之家电产品,第一各项上上《时代》的设计师。他的筹划不同让包豪斯的“形式从功能”(Form
    Follows
    Function),较偏于市场主义的“形式从市场”,他早就说了:“当商品以平等之标价和功力下竞争,设计虽是唯一的差异”。他成立及时不过老的宏图企业,接授设计委托,并盖“洛威设计”的名义上,“洛威设计”在十分年代是同样种植优秀设计之代表、销售保障的代名词,这无异于作法在今日吗会见于一些计划企业。

    洛威底“阿汎提”设计草图,1963年

  • 亨利·德雷福斯 Henry
    Dreyfuss
    ,把丁坐因素做吗产品之中坚设计
    当该1955年之刊登的《Designing for
    People》一律开被阐释了以人口吗依照之筹划意见,以食指吧主干的规划极端早实践者和创始人。

    Designing for People 书中节选

  • 保罗·兰德 Paul
    Rand
    ,将品牌识别以及国际主义相结合
    IBM,ABC,FEEDX,西屋、NeXT等视觉系统的计划,将包豪斯倡导之现代方和计划思想与美学标准,应用及商贸服务计划着。

    IBM

ABC

“Design is relationship. Design is a relationship between form and
content.”

  • 乔治·尼尔森和查里斯夫妇,为人家与办公室系统规划
    1945年乔治·尼尔森以Herman
    Miller做设计总监时即便把设计思想带上了家具概念设计中,设计师不以单干而是和平等居多的设计师从网环境之角度来拘禁产品设计。在这同样见解及方针下查里斯以及雷·埃蒙斯设计了Eames
    Loung
    Chair。Charles经常鼓励工作人员多开试验,他已说他的期就是是“和那些事为毫无用处的品种之人同台工作。这样见面磕磕碰碰发生新构思之火花。”

    Eames Loung Chair

Chapter 1 Notes on the Evolution of Design Thinking: A Work in Progress

迈入中之设计思想

by Craig M. Vogel, Director of Center for Design Research and
Innovation, College of Design Architecture, Art and Planning, University
of Cincinnati

1960-1980 建立统筹执行,设计活动集中

计划执行在短短的20年时间跨度里,不仅再次定义了统筹是什么,更是证实了它好用来做呀。这个相对短但非常密集的号于中外范围外出生了简单栽了不同之设计艺术。
60年间的美国=设计是
60年间的美国,工业规划及产品设计取得的率先稍微步之上进是规范及于工程和不利区分出。但他俩连无挪动得重远,工业设计尚是着重基于可量化,可度量的问题与事件。设计工作室通常以大学实验室或工厂,不像今天底工作室在集镇里发生像咖啡厅一样的装修。
表示来像MIT的Fuller建立多学科的英才团队进行更新。

60年间斯堪的纳维亚=协同计划
以同等期,Fuller不同的斯堪的纳维亚企划,通过特邀大学与计划讨论。这些设计师扮演促进者或指导者角色,每个人及家到工人要居民一道企划他们感念要动的制品要劳务。开发了多莫大创新之花色,像Utopia,NJMF,DEMOkratiske
Stryringssystemer,DEMOS等扶持工人,工会,工作场合,政府部门应针对频频变动之条件。
这种工作方法直接适用于我们本领的劳务统筹,这种工作法严重依赖设计师的限度举行边设计与引,使用工具如”Mock-up
envisionment(模拟设想)”,未来缠,组织游戏,合作原型,人种学领域研究,社会考察等发新想法或改善现有。高度与
和佚代,集体讨论。
至20世纪80年份中,因为电脑的推广和HCI(人机交互)的前行,斯堪的纳维亚底通力合作企划终于迈出大西洋至美国,被广大地称之为参与式设计。

PETER BEHRENS: CORPORATE IDENTITY AND BRAND DIFFERENTIATION

Peter Behrens (14 April 1868 – 27 February 1940) was a
German
architect
and
designer.
He was important for the modernist
movement,
and several of the movement’s leading names (including Ludwig Mies van
der
Rohe,
Le
Corbusier
and Walter
Gropius)
worked for him in earlier stages of their careers. He was one of the
first designers who tried to synthesize the two polar positions of
technology and craft.

彼得·贝伦斯,德国建筑师,工业设计之前驱,第一号当代艺术设计师,是一代人的能工巧匠,包括无与伦比有名的现代主义建筑师
密斯·范德罗(坚持”少就凡是差不多“的盘哲学),勒·柯布西耶(功能主义之大),瓦尔特·格罗皮乌斯(包豪斯创办人),这三总人口还在外的工作室为他干活了。他是第一只尝试综合工艺与技艺整合的设计师。

Buckminister Fuller 的科学统筹

1956年由于MIT 创意工程实验室教授CADS(Comprehensive Anticipatory Design
Science)。他的实验室应用科学方法发生设计。Fuller的法成立在工程师、工业设计师、材料专家、化学专家的奇才团队的底子及进行更新。代表作品有:Geodesic
Domestic, the Dymaxion car, Triton city, the “Fly’s Eye” Dome等。

the Dymaxion car

“设计师是汇总了艺术家,发明家,机械师,经济专家与策略让一致身。”

The BAUHAUS: A NEW DESIGN STRATEGY FOR EDUCATION

包豪斯:全新设计策略的傅

1919年格罗皮乌斯在德创建包豪斯,是率先所将贝伦斯的想法应用到高等教学中。密斯是最终一暨校长。1930年当纳粹的压力下关闭,学校的设计师们都搬于美国,二战后包豪斯的筹划哲学(平衡艺术、科学、技术、批量生产)引领美国的设计思想,随着这些人当美国各级处落脚,设计的思考运动吗于全美各地放。

Scandinavian 协同计划

50年代为简练、少、功能性,具有包容性和民主性为特色之完全有别于其他设计艺术的Scandinavian设计活动,在北欧国家一直本着系到今日。受语言的拦路虎使得这同一倒没有记录并传播更常见。60年间的Scandinavian协同计划以电脑的人机交互和劳动计划上产生众多之前行。

Chairs at the Danish Design Center, Denmark

CORPORATE AND CONSULTING DESIGN IN THE UNITED STATES,设计协作与咨询在美国之进步

1920-1930内同包豪斯同有影响之美国工业以及图表设计师,像 Harley Earl,
Henry Dreyfuss, Walter Dorwin Teague, and Donald
Desky(都是于美国生的),这些设计师将设计协作和咨询用在实践上,与包豪斯的启蒙达联合影响在美国底图像以及工业规划。

Harley Earl and General Motors: Market Segmentation in the Auto Industry

Harley Earl 美国篇员在统筹汽车上利用市场细分策略,1927-1959

Raymond Loewy, Design Consultant: Updating Existing Technology

Loewy merged aesthetics, materials, and manufacturing to transform the
loud and ugly electric refrigerator of the 1920s into a modern kichen
appliance. The consumer response was immediate. In one year, sales of
Sears’s Cold Spot increased from 65,000 to 250,000 units – without any
significant change in core technology.

Henry Dreyfuss: Integrating Human Factors as a Core Component of Product
Design

Dreyfuss developed a more scientific approach to human factors and
integrated that perspective with product aesthetics. “to develop
individuals who will be competent to change their environment to greater
conformity with moral ideals.” This became the basis for Dreyfuss’s
human-centered approach. He expressed those ideas in his 1955 book,
Designing for people. Dreyfuss was a more articulate practitioner of
human-centered design than was Loewy.

Paul Rand and Elliot Noyes: Corporate Identity and the International
Movement

Noyes was educated as an architect at Harvard and studied under Gropius
and Bauhaus furniture designer Marcel Breuer. Rand, for his part, was
heavily influenced by what had come to be called the Swiss Style of
graphic design and helped to build a relationship between Switzerland’s
Basel school of Design and Yale University.

One of the first strategic design decisions Rand and Noyes conceived for
international Business Machines was to reduce its long and awkward name
to IBM. Modern identities, they believed, needed to be easy to read and
pronounce in all applications and all languages. The new logo and
identity system was integrated with an approach to curtain wall
architecture that was applied to the new buildings at IBM, as well as to
the outer panel construction design of mainframe computer systems.

George Nelson and Charles and Ray Eames: System Design for Home and Work

When George Nelson was appointed design director for Herman Miller in
1945, he brought a new level of design thinking to the concept of
furniture design for the home and office.

Modern office buildings were being designed using a systematic approach,
and Nelson saw the interior office landscape similarly-as a potential
opportunity for the application of modular design design systems. Each
individual piece of furniture would act as one in a series of flexible
parts with multiple configurations that would fit the modern open office
that had come into being in the 1950s and ’60s.

The husband-and-wife team of Charles and Ray Eames contributed some of
their most important designs under this new strategy. Both of them
studied at Michigan’s Cranbrook Academy of Art, and both were influenced
by Finnish architect Eliel Saarinen. The Eames lounge chair and airport
seating solution, for Herman Miller, are two of the most influential
design projects of the twentieth century.

The ideas and work of Charles and Ray Eames represent a unique and vital
branch of design thinking. Their work is as powerful and influential as
that of Frank Lloyd Wright; yet they are virtually unknown outside of
the fields of design and architecture.

Herbert A. Simon

西蒙在1969出版的人工科学中,给规划一个新的归类与止。西蒙看整个的设计应给视为人造品,是本的对立面。

“The engineer, and more generally the designer, is concerned with how
things ought to be — how they ought to be in order to attain goals,
and to function.”

“Everyone designs who devises courses of action aimed at changing
existing situations into preferred ones.”

FROM PRODUCT TO ENVIRONMENT AND SOCIAL CHANGE

In 1975 Bill Hannon founded the Design Management Institute(DMI) in
Boston, Massachusetts. This was the first professional organization in
the world dedicated to improving the role of design in business, and
helped to define design management as a new practice.

In 1976 Victor Papanek published his Design for the Real World, asking
designers to see the potential of design thinking for social and
environmental responsibility. He accused designers of catering to the
small percentage of consumers who have everything, while ignoring those
in lower income levels and emerging economies, as well as people with
disabilities.

In 1982, Ralph Caplan wrote in By design that Mahatma Gandhi’s concept
of nonviolent protest was one of the most effective design solutions in
history.

The Nobel laureate Herb Simon stated that there are really two types of
science. One concerns the world humans are responsible for producing(the
science of the artificial), and the other concerns the world in which
humans evolved(the science of the natural).

Science, engineering, and technology factor shifts have occurred in each
decade in the last century, opening new opportunities for designers. The
key ingredient for business success is the presence of both an
innovative CEO who sees design as an investment, not a cost, and a
strategic design director or consultant who can place the value of the
design at the center of the company. If either one leaves, the value of
design is jeopardized.
把设计作为是投资在,是免是资产;设计策略是店之核心;这有限接触缺一不可才可能以今以及未来变为创新使得的店铺。

维克多·帕帕奈克 也实世界计划

1971年
帕帕奈克的《为真正世界计划》给当下的规划行业投下了同发很炸弹。帕帕奈克提出自己对此规划目的性的新看法,即设计应也常见人民服务;设计不仅应当为常规人服务,同时还须考虑吧残疾人服务;设计应认真考虑地球的简单资源利用问题,设计应当
为掩护我们居住之地球之有限资
源服务。维克多·帕帕奈克对绿色设计思潮有了直白影响,他首不善提出了设计伦理的价值观,即设计为何?在“波普”设计活动的平片喧嚣的大潮中,开始有人从统筹理论的角度严肃提出“设计目的”问题。这对当代计划的天伦、现代计划之目的性理论来说,是特别重大的一个起点。正缘发其一起点,日后的计划理论才起了更刻骨铭心之腾飞。

Chapter 2 The Designful Company by Marty Neumeier

2008 Survey of Wicked Problems

  1. Balancing long-term goals with short-term demands
  2. Predicting returns on innovative concepts
  3. Innovating at the increasing speed of change
  4. Winning the war for world-class talent
  5. Combining profitability with social responsibility
  6. Protecting margins in a commoditizing industry
  7. Multiplying success by collaborating across silos
  8. Finding unclaimed yet profitable market space
  9. Addressing the challenge of eco-sustainability
  10. Aligning strategy with customer experience

A wicked problem is a puzzle so persistent, pervasive, and slippery that
it can seem insoluble.

Business at bottom is not mechanical but human. Today, we find that
innovation without emotion is uninteresting. Products without aesthetics
are not compelling, brands without meaning are undesirable, and business
without ethics is unsustainable. The management model that got us here
is underpowered to move us forward. To succeed, the new model must
replace the win-lose nature of the assembly line with the win-win nature
of the network.

生意的下线无是机器而是口。今天,我们发现创新没有情感是不曾意思的。产品无美是从未可比性的,品牌未曾意思价值是休见面来欲望想只要之,而买卖没有伦理是不可持续的。

The sure cure for Deming’s diseases, as well as for the top ten wicked
problems, is design. It’s the accelerator for the company car, the
powertrain for sustainable profits. Design drives innovation, innovation
powers brand, brand builds loyalty, and loyalty sustains profits. If you
want long-term profits, don’t start with technology-start with design.

There are really only two main components for business success: brands
and their delivery. All other activities- operations, finance,
manufacturing, marketing, sales, communications, human relations,
investor relations- are subcomponents.

Horst Rittel, “Wicked Problem”的提出者

首批聚焦于规划艺术理论的研究者之一,与外的先辈们不同,他主持人的经验及感受在筹划时的严重性。第一不成用气象学引入到经验设计中。

1980-1990 第二代表设计思想理论的起

以此时代人们管装有惊人创意之设计师和常见的宏图区分开来,把这些设计师在显微镜下研究,试着寻找有什么吃他俩灵感大爆发。在Nigel
Gross和Donald
Schön等研究员调查研究这些设计师独立工作经常,及集体协作时之计划性过程。从社会对角度他们小心到管是私有或者集体协作时设计创意无限关键的凡设计师的想模式。这些计划过程的调研也后来其他事情进行创造性思维打开了大门。

Nigel Gross

Nigel
Gross在研讨设计方之前是人机交互领域的研究员。在外的精本《Designerly
ways of
Knowing》研设计师的思想以及决定方式与另外专业不同之凡啊?这对于构建统筹思想有着很酷的影响。

“Everyone can — and does — design. We all design when we plan for
something new to happen, whether that might be a new version of a
recipe, a new arrangement of the living room furniture, or a new lay
tour of a personal web page. […] So design thinking is something
inherent within human cognition; it is a key part of what makes us
human.”

Donald Alan Schön

Donald Schön
背景是MIT的城市规划的授课以及哲学家,他的多数工作在反对60年间的计划性标准的技术性。他出之反思实践,对于规划过程的成功十分主要。他的工作不仅大大影响了设计,而且影响了团组织上世界。

“The reflective practitioner allows himself to experience surprise,
puzzlement, or confusion in a situation which he finds uncertain or
unique. He reflects on the phenomenon before him, and on the prior
understandings which have been implicit in his behaviour. He carries
out an experiment which serves to generate both a new understanding of
the phenomenon and a change in the situation.”

1990-2005 服务规划以及多规划工具的出现

其一时期,设计之限制第二浅扩大。在90年份初设计的限定从创立人工制品扩大至相互和劳务达到。这种转变支持自Buchanan的《设计思想中的凶悍问题》一挥毫探讨了计划缓解复杂问题、模糊目标的潜力。
顶2003年,欧洲无处之高校及卡内基梅隆在处处开始教服务规划。服务统筹的兴起,及复杂问题吃出新的设计方式工具提供了好环境,包括为无设计师以及插手规划的工具。

Donald Norman, User-Centered Design

咀嚼是、人因为工等规划领域的头面世界。在1988年问世的《日常的计划》提出
“UCD”以用户也基本的宏图。
我们有着的计划应该根据“适合用记”这个简单的概念模型。他的眼光的中心是“我们日常生活中之多数学问且在环境达到,而无是于脑里”,以用户为主导的方式好理解用户的需要与意识左,并采取行动解决。诺曼的UCD设计思想开辟了初的计划性方法视角。

Richard Buchanan,整合设计

Buchanan 原卡梅隆设计学院的管理者,他由此将Rittel和Simon
的理论与
Ezio
Manzini的统筹执行相互挂钩,重新讨论了设计以缓解Wicked
Problems中的角色,在1992刊登之《Wicked Problems in Design
Thinking》中画了一样条规划思想到履新之门道。在事后的关于计划思想的《Design
as a New Liberal
Art》中说设计开啊标准的能力是“整合”,也许是坐专业性的亏,所以它再次发生连续各个科目的也许。

Design has no subject matter — that’s what make this a powerful
discipline. We MAKE our subject matter.

Liz Sanders 工具先导者

Sanders,实验心理学与人类学的PhD. ,Make
Tools的创建者,是采用设计研究世界的先驱。今天广大因食指吧主干的规划和计划思想被以的家伙,技术及方式还足以归入她。她啊是协作规划工具箱的合伙人,对于规划研究感兴趣之人吧,这个是一个实用的指针。

Convivial ToolBox

This human-centered design revolution is causing us to rethink the
design process. In order to drive the human-centered design
revolution, we need to tap into the imaginations and dreams not only
of designers, but also of everyday people. New design spaces are
emerging in response to everyday people’s needs for creativity.

IDEO 融汇者

IDEO

IDEO1991年时常出于三贱设计企业统一而改为,分别是David Delley
Design(斯坦福教授 David Kelley 创建),Based在伦敦底Moggridge
Associates和当旧金山的ID-Two(两者都是由Bill Moggridge创建), 及 Matrix
Product Design(由Mike Nuttall
创建)。大约于Buchanan构建统筹思想的还要,IDEO完成了三单商店的联合,在未来之十年更上一层楼着,从学界以及统筹执行吸引了一样批判好有影响力的人头在。
和同时期的筹划企业差,他们同时邀请了人类学,商业战略,教育或者正常相当不同世界的家来点和扩张他们计划团队以及流程。这个多学科团队的政策在初始几年晚获了众的殊荣。
其后她们开始推广设计思想与以人呢主导的筹划,在d.school推出了教导计划,撰写书本,并当大地的高校实践推广。

David & Tom Kelley

IDEO两只大家当跟教育工作,Kelley兄弟都是畅销书的作者。
他们还擅长设计及号管理。他们合作的开《创新自信力》,讲述创新创意之见识,帮助个人及单位释放潜能,树立创新自信。
抢前之Tom
Kelley的《创新的艺术》里展示了IDEO创新思维。

“It turns out that creativity isn’t some rare gift to be enjoyed by
the lucky few — it’s a natural part of human thinking and behavior. In
too many of us it gets blocked. But it can be unblocked. And
unblocking that creative spark can have far-reaching implications for
yourself, your organization, and your community.” Tom Kelley

Tim Brown

[Tim Brown]
(https://www.ideo.com/people/tim-brown)IDEOIDEO)的CEO和工业设计师,
Brown一直是统筹思想和更新的能动倡导者 ,Design
thinking。他写作了累累针对性无设计师采用计划思想方面的章,其中设计变更一切,设计思想如何变革组织同激励创新。

In order to survive in today’s complex world, organizations need to
generate, embrace, and execute on new ideas. That takes creativity and
a creatively capable workforce. It’s the secret sauce, or in
evolutionary terms, it’s what keeps you fit. Organizations without it
can’t compete.

Jane Fulton Suri

发生心理学和建造学背景的IDEO 教母之称的Jane,
一直从事为付出多IDEO以人数呢按照之筹划工具。引用其当IDEO的经过“她开了移情观察和心得原型的艺,现在被大面积用于产品、服务同条件,及系统、组织与政策的翻新与规划上。”她的书《Thoughtless
Acts?》
展示了一直观测与规划灵感中的涉及。她近年来撰文了《Design
Ethics》的短篇。

Bill Moggridge

英国名牌产品设计师,工业规划教学,交互设计与IDEO创始人。他以采纳人性工程设计理论,同时也是今日产品设计主流理论的开发者。他计划了第一高贝壳式笔记本电脑,至今以是笔记本的主流外型。他编著的《关键设计报告》介绍了相互设计之史,从Douglas
Engelbart到Will
Wright
到 Larry
Page
和 Sergey
Brin。

I don’t think that anyone has really told (people) what design is. It
doesn’t occur to most people that everything is designed — that every
building and everything they touch in the world is designed. Even
foods are designed now. So in the process of helping people understand
this, making them more aware of the fact that the world around us is
something that somebody has control of, perhaps they can feel some
sense of control, too. I think that’s a nice ambition.

2002-现在 设计思想在生意领域站据了一个重要之职务

从20年前计划思想开始于提及,经历了诸多底迭代,最近才取得确认。
设计咨询公司包括“IDEO”,
数码智能设计企业要“青蛙”,软件设计公司如果“思特沃克”,服务规划企业如果“肯定牛”等都于02-08年光景开始调整好之商业战略,现在都变成企划行业的领先者。国内的店堂转变比较晚至了2013年左右才开调整,像Eico
Design。
如果商擅长的店铺如麦肯锡等,也于2014年从通过收购计划企业展开战略之变革。[科技中的设计\ 2017](https://link.jianshu.com?t=https://designintechreport.files.wordpress.com/2017/03/dit-2017-1-0-1c-1.pdf)
劳务计划领域的前行创建了协作企划与涉企设计的新工具与流程。多学科团队的合作企划这等同变动打开了中创新,使设计过程对每个人还透明和行之有效。除了当规划领域在经贸领域也开始使用用计划思想和合作规划之执行。Fuad
Luke,Sanders 和Manzini就是这块的急先锋。
朝包容性迈进的生成。随着智能手机的普及,微软提出只要面向群众的统筹,带在前所未有的包容性去思和劳作[Inclusive\ design\ at\ Microsoft](https://link.jianshu.com?t=https://www.microsoft.com/en-us/design/inclusive)

Alistair Fuad-Luke

Fuad-Luke相同个自称为专业设计主持人、教育家、作家及活动家,目前正在授课后来之宏图执行。他的品种强调和社区以及个体,社会福得和代表经济网之盛开,合作,共同规划。他的写《Design
Activism》和《The
Eco-Design
Handbook》座谈设计以可持续发展中之打算。

Deborah Szebeko

Szebeko23春经常当英国成立了ThinkPublic社会设计机构,专门从事公共部门和非政府组织的宏图以及创新。用合作规划要关注社会问题,他们都赢得了大半项桂冠。

We use a mixture of design processes. We’ve got a diversity of
designers, including service designers, graphics designers,
information designers, programmers, marketers, social scientists,
positive psychologists, and even anthropologists. This diversity of
experts bring different techniques related to their disciplines, and
this mixture creates a unique design process — we call it a co-design
process — whereby we capture public views.

Inclusive Design at Microsoft

Kat
holmes微软首席设计总监,随着智能装备的通常,科技产品应有关心群众,应该为包容性迈进转变。设计个性具有包容,通过辨认排他性,我们能够起对那些当日常生活中同匪被欢迎之规划接触的用户建立起与理心。

Inclusive Design at Microsoft

盖资源来以下:
[1] Thomas Lockwood. Design Thinking (Design Management Institue,
2009)
[2] John Maeda. Design In Tech Report(2016,2017)
[3] Jo Szczepanska. What is design thinking, why do I keep hearing
about
it?
[4] A BRIEF HISTORY OF DESIGN THINKING: THE
THEORY
[5] 大卫·瑞兹曼. 现代设计史
[6] Stefanie Di Russo.Understanding the behaviour of design thinking
in complex environments(2016)
[7] Rikke Dam, Teo Siang. What is Design Thinking and Why Is It So
Popular?
[8] Sean Van Tyne. Design Thinking: A Brief
History

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